What is holographic printing?
Holographic printing is a technology that can print and reproduce holographic images with three-dimensional sense and brilliant colors in large quantities. It is completely different from the traditional printing method. It does not use ink or pigment at all but obtains a color image by using the diffraction effect of light on the grating stripes by means of heat embossing. Compared with laser printing and electron beam printing, holographic printing has made great innovations in technology.
We can understand this innovation by comparing the size and cost of printed images. For general laser printing, the image it prints and draws can only be limited to 25 square millimeters, and the cost of printing is high. The same goes for electron beam printing. Although it is higher in image resolution than laser printing, it is also limited by the drawing area, and the cost of printing is almost the same as that of laser printing. Holographic printing technology has solved this dilemma. First of all, the image of holographic printing can reach 100*120mm; not only that, but it can also increase the resolution to a level comparable to that of electron beam printing. More importantly, holographic printing can reduce the cost of printing while increasing the drawing area and resolution.
Since the image after holographic printing is very realistic in the eyes of the viewer, it is almost the same as the real thing, so it has been widely used in many industries.
Application of holographic printing on packaging
Custom holographic printing of non-woven bags
Holographic printing can record all the information of the image. People often can’t tell the difference between the effect of holographic printing and three-dimensional color photos because the effect after holographic printing is the same as the three-dimensional color photo, which looks bright in color, distinct in layers, and full of three-dimensional effect. But stereoscopic color photos are still one-sided images; no matter how we change the viewing angle, what we see is the picture on the photo. But the image after holographic printing is different. It can show the shape of different sides of the original object according to the direction of the line of sight. Even with the change of the visual angle, the image also changes, making the rigid and static printed image dynamic. Applying this feature to non-woven bags will create a distinctive effect. It makes simple non-woven bags exquisite and special and can also improve the grade virtually. A good packaging design can give people a more vivid, colorful, realistic dynamic and aesthetic feeling and attract more consumers’ attention.
Custom holographic printing Mailboxes
Generally speaking, laser holographic paper can be divided into film stickers and pure paper to meet different market demands. Film stickers are made by laminating different types of paper with laser holographic PET or OPP film. The laminated cardboard not only has better stiffness and is not easy to tear, but the film surface is also waterproof.
Applying this feature to mailboxes could make these mailboxes made of pure paper not be damaged by low temperatures or humid climates. In addition, since laser holographic pure paper is directly printed with holographic laser patterns on paper through advanced embossing technology, and the printing suitability of the holographic laser paper is very good, whether it is a laser holographic film sticker or a laser holographic pure paper, are suitable for general ink or UV ink printing. Therefore, in addition to being an excellent material for making mailboxes, it is also the first choice for book covers or poster materials. Its biggest feature is that it is in line with environmental protection. In addition, the international community is paying more and more attention to environmental protection issues. It applies holographic printing to mailboxes.
Therefore, in today’s increasingly demanding environmental protection, it is a very popular material with broad market prospects.
Custom holographic printing paper tube packaging
The round paper tube packaging box is not only different in structure from other square packaging, but its function is also different from another packaging. Compared with carton packaging, round paper tubes can better insulate gas and be moisture-proof and waterproof. Holographic printing also brings more possibilities to paper tube packaging. Traditional packaging design is limited to color, shape, pattern, and text changes. Today, the innovation of holographic printing technology has brought designers a new creative space of light and dynamic design. Designers can even work with laser holographic material suppliers to design and develop their own laser holographic patterns to improve the anti-counterfeiting effect of packaging and decoration. So, it is not difficult to understand that holographic printing technology is getting more and more attention in the packaging industry.
Custom holographic printing paper bags
In the early stage of the development of holographic printing technology, due to the high technical content of the production and reproduction of holographic images, the processing technology is complicated, the equipment is expensive, and professional personnel is required to operate. Therefore, the image printed in this way is difficult to imitate, which is why it has been widely used in the field of anti-counterfeiting in the 1980s. Today, packaging manufacturers use lamination, printing, and die-cutting techniques to greatly improve the look and feel of product packaging; plus, holographic packaging is inherently unique and customizable, so when they are produced, the effect is amazing. Especially on paper bags, there is no doubt that holographic printed paper bags can bring more attention to the product and increase its popularity of the product. When laser holographic materials are used for packaging paper bags, the laser holographic film or a holographic laser paper is usually laminated with general cardboard, then cut and printed, die-cut and pressed, and then folded into a shape. Because laser holographic paper bag packaging is difficult to be copied, it has been favored by international brands very early and has been widely used.
Conclusion
In fact, since holographic printing technology is a very high-tech printing method, it has been proved that it is extremely difficult and costly to forge a holographic printed image, and the image cannot be duplicated with a scanner or photocopier. So, this technology works well for things like credit cards, driver’s licenses, passports, and security badges. However, with the innovation of technology and the drop in the price of holographic materials, holographic printing technology has also been well applied in the packaging field. If you also want to apply this technology to your packaging, please contact us. PACKFANCY is a manufacturer specializing in customized gift box packaging; we can provide you with various customized packaging services.
